AsBella Events & Promotions is a global event management company specialising in elite fashion events with heart and soul.

AsBella is a respected an innovative event management company specialising in the fashion industry. Our team work closely with our clients to provide specially created events for the fashion industry. We’re focused in bringing out the heart and soul of your Company’s Vision.

We understand the attention to detail that is required to run a successful event and believe there is only one chance to make a first impression – which is why all of our events are run with seamless precision combined with an eye for the finer details.

The key to our success is that we listen to all of our clients to truly capture their vision enabling us to create the perfect event each and every time. We work closely with our clients and focus on their core values to deliver 100% customer satisfaction. Our team offers a holistic event management solution from start to finish and work with the best quality suppliers in the business to ensure your event is memorable for all the right reasons — we aim to understand your brief, your brand, your goals and offer a full event solution that engages with your audience.

Following the celebrated success of AsBella Models, founded in 2010, company founder Annie Siara expanded her expertise and knowledge in the fashion industry to transform fashion events across the globe by creating AsBella Events & Promotions. Launched in late 2015, AsBella Events & Promotions has offices in both Australia and Hong Kong and delivers a stellar range of premium services.

Our mission is to create and deliver premium fashion events for our customers. We understand the fashion industry and deliver event with heart and soul.

Our Mission - 

“To always honour the vision of our clients and deliver events to the next level. The heart and soul of our company is to always deliver an elite level of service.”

Our Vision - 

“AsBella Events & Promotions will become the trailblazer in event management within the fashion industry by consistently providing outstanding and extraordinary fashion event management services for our clients. We work closely with clients to target their exact audience and capture the very essence of their vision and bring to life.”


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